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Cookie Policy
Effective date: Nov. 4 2026
This Cookie Policy explains how Van Wilgen’s Garden Center uses cookies and similar technologies on www.vanwilgens.com (the “Site”), and how you can control them. Please read it together with our Privacy Policy.
1. What cookies are
Cookies are small text files placed on your device when you visit a website. Similar technologies include pixels, tags, and local storage. In this policy, we refer to all of these as “cookies.”
2. Types of cookies we use
Strictly necessary. Required for the Site to work, including your shopping cart, checkout, login, and security and bot protection. These can’t be turned off without breaking the Site.
Functional. Remember your preferences, such as whether you’ve closed a pop-up.
Analytics. Help us understand how visitors use the Site, such as which pages are viewed and how visitors found us. We use Google Analytics.
Advertising. Measure how our ads perform and show you relevant ads on other websites and apps. We use Google Ads and the Meta (Facebook and Instagram) Pixel. These companies may also use this information under their own privacy policies.
Marketing and personalization. Support our marketing emails and texts, product recommendations, saved favorites, and reviews. We use Klaviyo, which may also track opens and clicks in emails it sends on our behalf.
3. Third-party cookies on the Site
| Provider | Type | Purpose |
|---|---|---|
| WooCommerce | Strictly necessary | Cart, checkout, and login |
| Cloudflare | Strictly necessary | Security and bot protection |
| Google Analytics | Analytics | Site traffic and usage |
| Google Ads | Advertising | Ad measurement and remarketing |
| Meta Pixel | Advertising | Ad measurement and remarketing |
| Klaviyo | Marketing and personalization | Email and text marketing, on-site personalization, reviews |
The specific cookies on the Site may change over time as we update the Site.
4. Your choices
Advertising, analytics, and marketing cookies load by default on the Site. You can turn off advertising and marketing tracking in either of these ways:
Use Your Privacy Choices. Click Your Privacy Choices in the footer of any page and update your settings. This turns off advertising and marketing cookies for your browser going forward. We may continue to use analytics to understand how the Site is used.
Send a Global Privacy Control signal. If your browser or a browser extension sends a Global Privacy Control (GPC) signal, we detect it and apply the same opt-out automatically. You don’t need to click anything.
These choices apply to the browser and device you’re using. They stop future tracking but don’t delete information already collected. To request deletion, see our Privacy Policy. Strictly necessary cookies aren’t affected, because the Site can’t work without them.
Browser settings. Most browsers let you block or delete cookies. Blocking strictly necessary cookies may stop the cart and checkout from working.
Provider opt-outs. You can also manage some providers directly:
- Google Analytics: https://tools.google.com/dlpage/gaoptout
- Google ad settings: https://adssettings.google.com/
- Meta ad preferences: https://www.facebook.com/adpreferences/ad_settings
- Digital Advertising Alliance (covers many ad networks): https://optout.aboutads.info/
- Klaviyo emails and texts: use the unsubscribe link in any email, or reply STOP to any text.
5. Changes to this policy
We may update this Cookie Policy as the Site changes. We’ll post the updated version here with a new effective date.
6. Contact us
Questions about this policy: marketing@vanwilgens.com or (203) 488-2110.